The Iranian regime has launched an online propaganda war in the wake of the ongoing conflict. 

ISD’s Joseph Bodnar spoke to The Observer about the particular role of artificial intelligence (AI) as Iran attempts to push a specific narrative of the war. 

“It’s hard to understate the impact that AI is having here,” Joseph said. “This is the first conflict that began where AI tools were incredibly good and efficient at creating realistic content.” 

The sheer volume of AI-generated content makes it impossible for fact-checkers to examine every post—an issue Joseph addresses in his interview. 

“We’ve just moved to a vibes-based online information ecosystem where it doesn’t matter if it’s true or not. If it resonates with you, you’re going to like it – and share it.”

The full article is available on The Observer.